Introducing two original formats of 250g and 400g, to enjoy with your partner or alone
Grufesa launches a special line of new strawberry formats to celebrate Valentine’s Day and encourage their consumption in both an original and fun way, aimed at both couples and individuals, and which bear the hallmark of the company’s innovative style.
These two new types of packaging will be introduced at the Fruit Logística fair and include the original series of formats that sets Grufesa apart to immediately satisfy consumer expectations of natural, tasty and healthy fruit.
The first is the 400g format, made to share and give as a present at these special times, printed with the statement ‘I love you’. For added value it can be cut out and reused as an original photo frame.
The second (‘I love Me’) is the 250g format, aimed at individual consumers, which responds to the expectations of fruit consumers not celebrating Valentine’s Day.
“After successes with previous LOVE formats, we continue to put our trust in the innovation and originality that have made us a point of reference in the sector with a new proposal for couples and an alternative for singletons so that everyone can celebrate this special day in their own way” stated the manager of Grufesa, Carlos Cumbreras.
