Say “I love you” with Grufesa strawberries! The Moguer firm presented at Fruit Logistica, the leading international trade show in the fresh produce sector, held in Berlin, the new packaging format for strawberries which was specially designed to celebrate Valentine’s Day to incentivise their consumption with an original proposition that bears the stamp of innovation and sustainability that characterises the company.
The new container is a 400-gram format, which is perfect for sharing and gift-giving on this very special day, features a die-cut heart and the word “LOVE” to make the product stand out.
Additionally, it offers added value because of its recyclable and reusable nature, as the interior of the cardboard container includes a love letter to send a beautiful message to a loved one on this special date.
This new limited edition packaging joins the original family of formats that Grufesa has been adding to its sales catalogue for special dates, like the ones for Mother’s Day and Easter, among others.